There are many good private equity firms in the marketplace and you should expect your private equity partner to be capable, experienced, responsive, and confidential – characteristics we see as just plain being professional. What’s important to you though goes further than just working with professionals - you need a true partner. We set ourselves apart in the marketplace through our:

Small Company Focus
Unlike many firms, we are dedicated exclusively to serving companies generating $5 - $50 million in revenues. Our committed capital base, transaction expertise, and growth resources are right-sized for small companies. We recognize that many great opportunities lie in small towns and welcome these situations. Moreover, our willingness to pursue transactions requiring outside successor managers is unique among our competitors.

Midwestern Style
Many private equity firms have a Wall Street feel about them. Just as we seek investments in companies that exhibit Midwestern values, we believe transaction partners will appreciate our own down–to-earth, yet hardworking approach.

Accessibility
Our locations in Minneapolis and Milwaukee enable us to be in constant close proximity to opportunities in the Upper Midwest. Since our investment committee consists of just two principals, you will always deal with decision makers at Brass Ring.